Just how to obtain your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate using a real example ways to get a lot more than 10,000 fans on your own Facebook business page.

Facebook will be the king of social networks exceeding 1.79 billion active users a month (Updated December 2016). It can be used by a lot more than 60% of Online users Worldwide and it’s also an incredible tool for promoting services or products, finding new clients or gaining more loyal readers (followers).

To use this for business purposes, you might want a lot of fans (followers) on your own Facebook business page. Let’s see below why having many Facebook fans is important.

What will be the significance about having many Facebook fans on your own business page?

It indicates popularity – It’s obvious that this amount of fans reveals how popular an online site is. A facebook business page with 100,000 followers is much more popular than a page with 1,000 fans this also results in a amount of other benefits (described below).

It indicates trust – Should you can’t view the relationship between Facebook fans and business trust, have in mind that this US State Department spent $630,000 to increase their Facebook Fans from 100,000 to 2 million throughout the years 2011-2012 (See related post from marketingland).

Why did edge in the game? Because in today’s World an effective business, website will need a lot of Facebook fans. 5 years ago this would not issue but also in the Modern, social proof is important.

More fans, more visits – The more fans you’ve, the higher will be the number of individuals that will view your posts inside their timeline and possibly visit your website.

While this is true, it ought to be noted that does not your fans will discover you.

As already explained within a previous post, How to increase your Facebook Page Organic Reach, just a small portion of your respective followers (only Four percent) will discover your status updates.

This number can differ, what is important to understand now, is that if you’ve 10,000 fans and you also post a brand new update, it will likely be seen organically by way of a max of 300-400 people.

It’s good for SEO as well – Although officially Google does not admit that social media marketing is a ranking factor, many studies show that popular websites on Facebook are more likely to perform better in search, today so popular websites (additional circumstances being equal).

How to travel from 0 to 10,000 Facebook fans

Now that you will be believing that creating a lots of Facebook fans is important on your website and business, let’s see step-by-step the best way to go from 0 to 10,000 fans.

Note: These are the basic similar steps I followed to increase the facebook followers of my fitness blog’s facebook page. The page has a lot more than 100K fans also it continous to cultivate organically.

Step 1: First suggestion – you might want a Facebook business page

It may sound silly for that experienced however for beginners to social media marketing this might be something new: A personal Facebook page differs from an enterprise page.

If you would like to have friends on Facebook to express your holiday photos you will need to generate a personal page however if you simply want to have fans and followers on your website or business you will need to generate a Facebook business page.

So, the initial step is always to make certain you develop a Facebook business page as well as the next step is always to make sure that your page is properly optimized.

Step 2: Optimize your Facebook business page

When we speak about Facebook business page optimization we mean picking a friendly page title (username), writing an appealing description (in the short description field), providing accurate information for very long description, company overview, mission (see screenshot below) as well as posting interesting content – here is the most critical optimization tip of.

The company’s content posted on your own Facebook business page will even determine it’s failure or success.

Having an optimized Facebook page makes it simpler to attract new fans or maybe more likes from ads even as we will discover below.

Step 3: Reap the benefits of your personal Facebook account

I mentioned in the first step above that you need to possess a business page rather than a private page, nevertheless, you still need to offer an active personal facebook account.

Here is the reason:

After you post an update on your own business page, one way to increase exposure and likes, is always to share that post on your own personal page at the same time.

People you’ve as friends on your own personal page are more likely to ‘like’ and ‘interact’ together with the post shared from the business page which will improve the engagement factor of your respective posts.

As an end result, facebook shows you to more fans (organically).

So, one way to increase the amount of people that view you and go past the 4% people fan base is always to share and promote the post on your own personal page.

It goes without saying that this more amount of friends the bigger could be the visibility in the post.

Also, make sure that you invite your existing friends (and a) to enjoy your Facebook business page. Accomplish that every time you obtain a new ‘friend’.

Step 4: Add some Facebook Like box on your own website

This is again social media marketing 101 nevertheless, you must have the Facebook like box on your own website for several reasons:

#1 – It’s ways to associate your web site together with the Facebook business page. Put simply it is just a method to ‘tell’ engines like google that this is the official Facebook business page.

#2 – When you invest in a lot of fans, this really is something you must be proud off the other to show for your users (as explained above this means popularity, trust and social proof).

#3 – It’s the best way to expand your fan base organically. The future prospect can follow your web site by clicking such button without having to check out Facebook.

Hint: For maximum results, squeeze LIKE box above fold (for the sidebar).

Hint 2: You can also popup etc box to new users (for example, when they spend One minute over a page, when they scroll into the lower or when they attempt to leave your page – while this works well regarding getting new likes, you ought to be careful to never help it become too distracting on your users.)

Step 5: Follow these tips to increase post engagement

So far, we now have created an optimized Facebook business page, added friends to personal Facebook page and placed etc box within a prominent position on the website.

The next natural step is always to start sharing happy to keep your fans happy and perhaps be capable of convert them from fans > site visitors > customers.

Some simple rules to follow along with that will improve the user engagement together with your facebook business page:

#1 – Share relevant content: Share content that the fans expect to see within your page. For instance, should your website is about Social networking, share content in connection with social media marketing rather than about sports or anything else you could like. Should your users need to read sports news, they know finding them.

#2 – Don’t forget that they follow your business page to get updates relating to your website (and niche) rather than relating to your social gatherings: If you wish to get social, then make use of your personal Facebook page, your business page is all about your web site.

#3 – As a rule thumb, I take advantage of my company page to express content from my niche only, easily need to share something is just not in connection with my niche, I take advantage of the page.

#4 – Don’t be too promotional: Sharing promotional content (continuously) on your own Facebook page will drive your fans away. When you have an offer to express or something which may benefit your fans, you can do so but don’t add too much.

Try to publish interesting, shareable content that is in connection with your niche, even if this won’t come from your web site. Maintain a balance between promotional and content that the followers might choose to read.

Step 6: Share intriguing and high quality content (not simply links)

I made some tests in connection with impact of descriptions when doing a Facebook update and found out that Facebook posts with ‘lists’ read more likes than posts with just links. Permit me to give you an example to understand I mean.

When you would like to share content from the website on Facebook, you go to Facebook status updates and enter in the webpage URL. It looks similar to this:

You can share this article without adding any other information. Should your title and pictures are good, you’ll get numerous likes based on the time you’re making the post, amount of fans etc.

If one one other hand, you enrich this post by having more information specifically a listing, then other things being equal, you happen to be more prone to gain in likes and shares.

For me this makes sense because those that see a title and image inside their timeline may well not ‘Like It’ as it provides no value for many years (don’t forget that this average user is offered countless postings inside their timeline when they login to Facebook).

On one other hand when you let them have valuable, high quality and easy to read information (like a list), they will click on the LIKE button because they read something useful without having to leave their timeline.

Note: It is just a known undeniable fact that folks have a bent of LIKING content without reading it so let them have why you should do so; your web site visits may well not increase however the engagement factor of your respective posts will rise.

Step 7: Share images, videos and emotions

If you are taking a peek at some of the most popular Facebook pages, you will notice that they generally tend to express images, videos, infographics, charts etc, together with their usual text only postings.

This sort of content gets more likes and shares and as a result the page gets more fans and followers.

In majority of folks by Buzzsumo, they identified that this most shared and liked content on Facebook, has got the following characteristics:

Step 8: Provide incentives to get more fans & followers

Why should someone follow your Facebook business page?

You need to give incentives to facebook users to follow along with your page. A number of tips to consider:

Quality updates – This can be the best incentive you’ll be able to give your users. Before posting anything on your own page, you should make sure that it provides value for your audience. Choosing this consistently, you existing followers will share it using friends which will get more users.

Run a tournament – Many sites run contests on Facebook and giveaway different gifts. The ‘price’ for joining this content is always to Just like the page first. There are various tools to achieve that but have in mind when you don’t possess a known brand this many stop so successful.

Content upgrades – When you have your blog, you may use ask users to adore your page to obtain an latest version of your respective post. This implies extra tools however it is something worth trying out.

Step 9: You should promote your own content and page

When you create your business page don’t expect that it’ll magically get a huge number of fans. Apart from the tips outlined above, you might also need to advertise your business page in places apart from Facebook.

A few tips to take into consideration that helped my case:

Promote in other social media marketing networks – When you have accounts with other social media marketing channels e.g. Google+, Pinterest etc. you’ll be able to periodically ask your followers to become listed on your self on Facebook at the same time. Be polite and show them the advantages from the process.

Promote in Twitter – Besides posting relating to your Facebook page on other social media marketing networks, you’ll be able to make the most of twitter’s interactive features.

When you get a new twitter follower, send them a personal (personalized) message and ask these to follow your self on facebook (your business and personal pages).

This method eventhough it ‘s time consuming, (Used to it manually rather than using any tools) it may produce excellent results.

Promote within your newsletter – When you have a newsletter or if you engage with your readers via email, make sure that you ask them to follow your Facebook page.

Do not simply write the FB URL within your signature but Inquire politely to adore your business page.

Step 10: Facebook ads is a must

I have saved among the easiest and a lot efficient ways to increase your Facebook fans for last, as it is on your own that it’s not free.

Facebook offers a self-service ad platform that can be used with the idea to increase your fan base (promote your page), improve your posts, get more leads, increase conversions or perform amount of other actions (as shown in the image above).

The procedure is actually comparatively simple and easy straightforward. Basically you choose a webpage you possess, select your ultimate goal (promote your page), select your audience (depending on country, age, other demographics and interests) then set your daily budget and duration.

The cost per campaign depends on numerous factors. The easiest method to assess if Facebook ads is a great treatment for increase your fan base, is always to manage a pilot campaign for a couple of days.

Spend $10-$20 dollars per day and run the campaigns for a fixed duration (no less than every week). At the end, you’ll be able to decide if the cost per like is one area you happen to be prepared to spend on.

I had great outcomes with Facebook ads for both my websites as well as client websites and that i run campaigns each month (stay) to enhance my facebook likes.

It must be noted by using Facebook ads you don’t buy likes but views. A lot of people believe whatever you spend on is Facebook likes but in reality you pay Facebook to show your ad to more Facebook users.

If what you are advertising is interesting, then more people will hit etc button so spend time and look at the message you would like to display within your ad and also the image to utilize.

Conclusion

Having a big amount of Facebook fans on your own business pages is very important for credibility and social promotion purposes.

If this wasn’t critical in consumers, then nobody would care as well as the US State Department wouldn’t have to spend $630 thousands for Facebook campaigns.

Once you are doing the necessary optimizations for your business page (steps 1 and two above), then a simplest way to get more followers is to apply Facebook ads. Along with some A/B testing you can get to 10,000 fans with no a lot more than $1,000 (spread right into a time period of months).

Once you are doing everything properly and provided there is a great service or product, you’ll be able to expand your fans to 100,000+ like Used to together with the Facebook Page of my fitness blog.