Bazrameet: An initiative spreading awareness about mental health using the Egyptian slang

In this era of life, the Egyptian and Arab human population are witnessing multiple psychological pressures as the result of the various economic and political turbulences representing the actual status-co. As a result of this example, several Egyptian youth launched an initiative called Bazrameet to spread the notice regarding the mental health. The initiative is adopting a simple and smooth tone of voice while using Egyptian slang to have a bigger outreach also to have a very wider impact on the youth.
Bazrameet initiative is hoping to spread the notice regarding the mental and psychological health to help enjoy good emotional and behavioral levels, and let them to lead a flexible life that balances its different facets and activities.


Figures through the World Health Organization reveal that about 50 % around the globe population is suffering from a mental illness that affects their self respect as well as their work capacity in your life. Greater than 1.5 million depression patients exist in Egypt, and here comes a huge role for that initiative.
The initiative is based on the belief that the mental health affects the individual’s health directly and causes multiple other conditions like drugs’ addiction. Maintaining a great psychological health level is essential to guide an efficient and fruitful life, and that’s exactly what the society needs.
The initiative was named Bazrameet to explain the actual psychological health situation in Egypt. The phrase is derived from in france they word “Bizarre”, this means “Strange” in English, expressing the misconceptions lots of people have about psychological health. The initiative role is to correct these conceptions.
Three goals Bazrameet is trying to achieve: Increasing awareness about psychological health through explaining the various mental disorders within an easy-to-digest scientific method; helping people that are afflicted by disorders like depression, anxiety, stress along with the three personality disorders; and providing guidance to the members of the family and friends supporting persons with mental disorders and psychological problems.
The initiative depends on creating a scientific content that serves the 3 goals within an attractive and manner in which delivers the information easily to the audience through its Website. The content should be also used to create an interactive community around the social media marketing. Bazrameet shall launch its activities during May together with specialized entities from the parts of psychological and group therapy.

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